ABSTRACT
Designing Culturally Authentic Pedagogical Agents
Yolanda Rankin
Northwestern University
Evanston, IL 60208
yrankin@cs.northwestern.edu
Keywords: Ethnicity in pedagogical agents, culturally authentic agents, African American pedagogical agents, methodology for designing and implementing culturally authentic agents
Ethnicity has been defined primarily by the physical appearance of pedagogical agents.
Research has shown that shared ethnicity between the agent and the user reflects in a
positive perception of the agent's capabilities and provides motivation for learning
tasks for students of color (Baylor, 2005; Nass et al., 2000). However, research has
failed to examine what kinds of implementations of pedagogical agents are the most
authentic representations. As designers of educational technology, pedagogical agents
should be designed to reflect authentic portrayals of ethnic groups. I argue that
ethnicity includes more than physical appearance but encompasses verbal and nonverbal
behaviors as well. I observe verbal and nonverbal behaviors of African American preschool
children as they participate in storytelling. I have adapted Cassell’s (2000) methodology
to the construction of ethnically authentic pedagogical agents. My research goal is to
design culturally authentic agents that bridge the gap between language skills practiced
outside the classroom setting and those language skills required in the classroom.